On-demand marketing: what it is and how on-demand marketing works
On-demand marketing is a strategy in which a business is always ready to meet customer needs for a product or service regardless of external circumstances.
Examples include 24/7 delivery of goods and food, marketplaces with multiple pickup points, and AR tools for evaluating products before purchase.
The key element of on-demand is demand analysis, which allows forecasting and properly organizing service operations.
Marketing terms in simple language.
SMM Team marketer glossary.
Modern marketing evolves so fast that it's impossible to know all terms and abbreviations. And it's not necessary. We've collected in one glossary concepts from digital marketing, SMM, analytics, advertising, automation, as well as from related fields — design, content and production.
Use search if you know the exact spelling of a term, or choose the letter you need to quickly find the meaning. Each term is explained simply and clearly — so that not only a specialist, but also a beginner taking their first steps in marketing can understand.
The SMM Team glossary will help you navigate tools, metrics and processes that every marketer and SMM specialist encounters faster. Share the page with colleagues, team or students — together we'll make the marketing environment clearer and more accessible.