IP Address: what it is and how identification on the internet works
An IP address is a unique numerical identifier assigned to a device on a network, similar to a “phone number” for a computer.
Types of IP addresses:
- static - permanent, assigned to a specific device;
- dynamic - automatically assigned for the duration of the connection;
- pseudo-static - remains constant within a local network.
Marketing terms in simple language.
SMM Team marketer glossary.
Modern marketing evolves so fast that it's impossible to know all terms and abbreviations. And it's not necessary. We've collected in one glossary concepts from digital marketing, SMM, analytics, advertising, automation, as well as from related fields — design, content and production.
Use search if you know the exact spelling of a term, or choose the letter you need to quickly find the meaning. Each term is explained simply and clearly — so that not only a specialist, but also a beginner taking their first steps in marketing can understand.
The SMM Team glossary will help you navigate tools, metrics and processes that every marketer and SMM specialist encounters faster. Share the page with colleagues, team or students — together we'll make the marketing environment clearer and more accessible.