B2G (Business-to-Government): How Businesses Work with the Government
B2G is the interaction between businesses and government institutions. Companies provide goods or services to public bodies through tenders and procurement procedures.
B2G clients:
- government authorities and municipalities;
- police and military;
- hospitals and clinics;
- schools and universities;
- museums and theaters;
- research centers.
How to enter the B2G segment:
- register in the public procurement information system;
- obtain an electronic signature;
- complete verification (submit required documents);
- after approval - participate in tenders.
Marketing terms in simple language.
SMM Team marketer glossary.
Modern marketing evolves so fast that it's impossible to know all terms and abbreviations. And it's not necessary. We've collected in one glossary concepts from digital marketing, SMM, analytics, advertising, automation, as well as from related fields — design, content and production.
Use search if you know the exact spelling of a term, or choose the letter you need to quickly find the meaning. Each term is explained simply and clearly — so that not only a specialist, but also a beginner taking their first steps in marketing can understand.
The SMM Team glossary will help you navigate tools, metrics and processes that every marketer and SMM specialist encounters faster. Share the page with colleagues, team or students — together we'll make the marketing environment clearer and more accessible.